Some days ago, I attended a store opening party of a Hungarian brand, MAGENTA. As the designer says:
When designing women’s garment I pursue for the harmony between leisure and femininity.


MAGENTA store Budapest Arkad shopping center
the below photo is from the official Facebook page of the store


The opening party

I personally experienced this concept while I looked over the new F/W collection during the opening party. The event was really exciting – many Hungarian celebrities showed up, we got delicious and healthy snacks, champagne and gifts with fresh and nice music.
Although, a fascinating part of the party was the live mannequin in the window. Pretty Miss Universe Hungary 2013 presented the most popular dresses and outfits of the season in every 30 minutes. 


Miss Universe Hungary 2013 in the MAGENTA store Budapest


delicious snacks on the store opening of MAGENTA Budapest


gifts by MAGENTA clothing brand
our gifts: notebook bag, lovely bracelet, and catalog



Look inside the store

The shop looks like a nice closet with lovely details – just take a look at these photos.
MAGENTA store in Budapest Arkad shopping center


One of the specialties of MAGENTA is the weekly changing collection, so you have to decide immediately if you fall in love with a dress or a skirt. 
The colors of the new collection are navy, green, beige, brown, orange, black and grey as long as the style is the well-known feminine and individual design.
F/W clothes of MAGENTA brand
We couldn’t resist the temptation to try some items on and finally, we bought this perfect and chic LBD.
MAGENTA brand clothes


In sum, I enjoyed the party and I saw many easily wearable, feminine and attractive detailed clothes.